Hamster Garage Welcomes Empower, Financial Services Giant

‍About Empower

Recognized as the second-largest retirement services provider in the U.S. by total participants¹, Empower administers more than $1.8 trillion in assets² for more than 19 million investors through the provision of retirement plans, advice, wealth management, and investments.

1 Pensions & Investments DC Recordkeeper Survey (2024). Ranking measured by total number of participants as of December 31, 2023.

2 As of March 31, 2025. Assets under administration (AUA) refers to the assets administered by Empower. AUA does not reflect the financial stability or strength of a company.

‍

A Word from Our Leadership

"Empower represents exactly the kind of innovative partner we love working with at Hamster Garage," said Imran Shamim, COO of Hamster Garage. “Empower represents an opportunity for us to level up a strong consumer financial product in an era where the landscape of how users discover and assess products is being disrupted. Our goal is to help users find Empower through strategic third-party endorsements as the leader in managing their personal financial goals."

Looking Forward

The partnership positions both companies for significant growth in the evolving financial technology sector. Hamster Garage will deploy targeted affiliate campaigns designed to introduce Empower's services to new audiences, particularly those seeking to make smarter decisions about how they invest, spend, save and plan for the future. Together, the companies will focus on building sustainable user acquisition channels that align with Empower's mission of finding financial freedom throughout all of life’s milestones.